AI Insights · Timothy · October 2021
Top 5 Personal Finance Budgeting and Planning Apps in Latin America Q3 2021
Discover the performance metrics for the top 5 personal finance budgeting and planning apps in Latin America during Q3 2021, including trends in downloads, revenue, and active users.
The third quarter of 2021 saw notable activity in the personal finance budgeting and planning app market in Latin America. Here’s a closer look at how the top five apps performed according to Sensor Tower data.
Mobills: Budget Planner from Toro Investimentos experienced a consistent increase in weekly revenue, peaking at around $21K in early September. Weekly downloads showed a substantial rise mid-quarter, reaching over 29K in the week of August 9. Active users fluctuated slightly, maintaining an average of approximately 205K throughout the quarter.
Organizze: Finance tracker by Organizze Tecnologia had a steady revenue flow, peaking at $3.8K in early September. Downloads saw a decline over the quarter, dropping from 17.5K at the end of June to 9.2K by the end of September. Active users also showed a downward trend, starting at 93.4K and ending the quarter at around 78.5K.
Guiabolso: Gestão Financeira by Guiabolso saw a decline in revenue, dropping from $1.9K at the start of the quarter to $586 by the end. Downloads decreased significantly from 57.6K in early July to 4.5K by late September. Active users also declined, from 192.5K in early July to around 109.8K at the quarter's end.
Wallet: Budget Expense Tracker from BudgetBakers had relatively stable revenue, peaking at $1.8K at the end of August. Downloads fluctuated, with a high of 4.4K in early September and a low of 2.3K in mid-July. Active users remained steady, averaging around 23K throughout the quarter.
Money Manager Expense & Budget by Realbyte Inc. maintained a stable revenue stream, peaking at $1.4K in mid-September. Weekly downloads remained consistent, averaging around 4.6K, with a peak of 5.2K in early August. Active users remained stable, averaging around 34K throughout the quarter.
These insights provide a snapshot of the trends in the personal finance app market in Latin America during Q3 2021. For more detailed analytics and insights, visit Sensor Tower.